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FTC Disclosure Guard

Write compliant disclosures that audiences actually notice

Helps creators add clear, conspicuous disclosures for paid partnerships and material connections. It generates platform-specific disclosure language, placement guidance, and a pre-post checklist.

House RecipeWork4 min

PROMPT

Create a skill called "FTC Disclosure Guard". Ask me what kind of relationship exists (paid, gifted, affiliate, own product). Then generate: - 3 disclosure text options, plain language - placement guidance per format (caption first lines, on-screen text, spoken disclosure) - a short pre-post checklist to ensure clarity and conspicuousness Include a disclaimer: informational, not legal advice.

How It Works

Describe the relationship (paid, gifted, affiliate, own product). The skill outputs disclosure copy,

plus where to put it so it's hard to miss.

Inputs

  • Relationship type (paid/gifted/affiliate/own brand)
  • Platform + format (reel, video, story, post, live)
  • Any required brand wording (if provided)

Outputs

  • Disclosure copy (3 variants)
  • Placement guidance (first lines, overlay, spoken mention)
  • Compliance checklist
  • Brand-friendly disclosure language

Examples

  • Input: "Gifted product + TikTok video."

Output: "Disclosure options + placement guidance + checklist."

  • Input: "Affiliate link in caption."

Output: "Disclosure language + where to place + suggested wording."

Sources

  • https://www.ftc.gov/business-guidance/advertising-marketing/endorsements-influencers-reviews
  • https://www.ftc.gov/business-guidance/resources/disclosures-101-social-media-influencers
  • https://www.ecfr.gov/current/title-16/chapter-I/subchapter-B/part-255
Tags:#compliance#disclosures#sponsorships#legal