Speed-to-Lead SLA
Reply fast, assign ownership, and escalate until contact is made
New lead comes in, clock starts ticking. This recipe auto-acknowledges within seconds, assigns an owner, and escalates if nobody makes contact within your SLA window. No lead sits untouched.
INGREDIENTS
PROMPT
Create an OpenClaw recipe for real estate teams that enforces a speed-to-lead SLA. On every new inbound lead (portal inquiry, web form, email, chat, open house sign-in): - Immediately acknowledge the lead via SMS or email (respect consent flags) - Create a contact task with a configurable SLA timer - Assign an owner using round-robin or rules (territory, price band, language, on-call) - Reassign if not accepted within Y minutes; escalate to team lead on breach - Handle quiet hours: acknowledge now, schedule task for next business window - Log all outbound touches to the lead record SMS template: "Hi {{first_name}} — thanks for reaching out about {{property_or_area}}. This is {{agent_name}}. Are you available for a quick 10-minute call today, or should I text you a few tour times?" Email fallback subject: "Quick question so I send the right options" My CRM is: [your CRM] My team roster is: [number of agents, routing preferences]
How It Works
Every inbound lead (portal inquiry, web form, email, chat, open house sign-in)
triggers an immediate response sequence. The recipe acknowledges the lead,
creates a "contact within X minutes" task, assigns an owner from your roster,
and starts escalating if the window is missed.
What You Get
- Instant SMS or email acknowledgment based on consent and available contact info
- Configurable SLA timer (default: 5 minutes to first contact)
- Round-robin or rules-based owner assignment (territory, price band, language, on-call)
- Auto-reassignment if the owner doesn't accept within Y minutes
- Team lead escalation on SLA breach, with optional auto-dial trigger
- Every outbound touch logged to the lead record
- Quiet-hours handling: acknowledge immediately, schedule follow-up for next business window
Setup Steps
- Connect your CRM, email, SMS, and calendar integrations
- Import your team roster with routing rules (territories, specialties, schedules)
- Set your SLA windows (first response, accept, escalation)
- Configure quiet hours and consent/DNC policies
- Customize the acknowledgment templates below to match your voice
Tips
- Personalize the first message — include the property or area they asked about
- Keep the SLA window tight (5 min is the industry benchmark for conversion lift)
- De-duplicate leads across portals by phone or email to avoid double-outreach
- If texting consent is unknown, fall back to email + a voice task
- Log compliance notes for every consent decision