Listing Performance Monitor
Catch stale listings early with objective signals
Don't wait until a listing is 60 days stale to act. This recipe tracks days on market, showings, saves, and price cuts — then alerts you with specific recommendations when performance drops below your benchmarks.
INGREDIENTS
PROMPT
Create an OpenClaw recipe that monitors listing performance over time: - Daily or weekly check of active listings against configurable thresholds - Calculate a listing health score benchmarked to team averages or comps - Alert agent with recommended interventions (photos, staging, open house, price) - Draft a data-backed seller update email when a conversation is needed - Handle missing metrics gracefully (fallback to DOM + showings + price history) - Suppress alerts for new listings during a configurable grace period Agent alert: "Listing {{address}} health score dropped to {{score}}. Signals: DOM={{dom}}, showings={{showings_7d}}, saves={{saves_7d}}. Suggested next step: {{recommendation}}." My CRM is: [your CRM] My MLS is: [your MLS]
How It Works
On a daily or weekly schedule, this recipe checks every active listing against
configurable thresholds: days on market, showings per week, online saves trend,
offer count, and price-change history. It computes a "listing health score,"
compares to team averages or recent comps, and sends alerts with recommended
next actions.
What You Get
- Listing health score per property, benchmarked against team averages
- Threshold-based alerts: DOM, showings, saves, offers
- Recommended interventions: photos, staging, open house, price improvement
- Draft seller update email when a call is warranted
- Seasonal benchmark adjustments (holidays, winter slowdowns)
- Grace period for new listings (suppress alerts for first X days)
Setup Steps
- Connect your CRM, MLS feed, and listing portals (if metrics are available)
- Set thresholds for DOM, weekly showings, and saves
- Configure alert delivery (email, chat, or both)
- Set the check schedule (daily or weekly)
- Adjust seasonal benchmarks for your market
Tips
- If portal metrics aren't available, fall back to DOM + showings + price-change history
- Suppress alerts for the first 7–10 days on new listings
- Use the drafted seller email as a conversation starter, not a copy-paste send
- Review health scores weekly with your team to spot portfolio-wide trends
- Pair with the Price Improvement Coach recipe for a full pricing workflow