Margin & Pricing Pressure Test
Find margin leaks and fix pricing with less guesswork
Run a structured margin audit — COGS, labor, overhead, input cost shifts — and get a pricing action plan that protects profitability without random across-the-board increases.
INGREDIENTS
PROMPT
Create a margin-and-pricing action plan for my SMB. Ask for: top 10 SKUs/services, unit costs, labor time, overhead %, and recent vendor increases. Then: - Calculate current gross margin per item, - Identify the 3 biggest margin drivers, - Recommend specific actions (price change, bundling, minimum order, supplier swap), - Draft a short customer communication that frames the change clearly and respectfully.
How It Works
This byte walks through your top products or services, calculates current gross margin
per item, identifies the biggest margin drivers, and recommends specific actions:
price change, bundling, minimum order size, or supplier swap. You also get a
customer-facing price-change message ready to send.
What You Get
- A margin waterfall showing what changed and why
- "Raise / hold / repackage / discontinue" recommendations per item
- A customer-facing price-change message
- A monthly mini-audit cadence to catch drift early
Setup Steps
- List your top 10 products or services with current prices
- Gather unit costs (materials, labor, shipping, fees) and recent vendor price changes
- Run the byte and review margin calculations
- Prioritize the recommended actions by impact and customer sensitivity
Tips
- Most SMBs have 2–3 items doing the heavy lifting on margin — find them fast
- Bundling underperformers with strong sellers often beats a straight price increase
- Run the mini-audit monthly so cost creep doesn't surprise you at year-end
- The customer communication template works best when it frames value, not just cost