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Client Reporting Autopilot

Reduce reporting time while increasing insight quality

Client reporting is often slowed by pulling data from too many platforms, reformatting, and writing commentary from scratch. This recipe produces a reporting pipeline plan: KPI definitions, dashboard layout, insight prompts, and a repeatable narrative template.

House RecipeWork12 min setup

INGREDIENTS

📄Google Docs💬Slack

PROMPT

Design a client reporting autopilot (SOP + templates). Output: - KPI dictionary (definition, formula, source per metric) - Dashboard outline (pages + charts + filters) - Commentary template ("what happened / why / what's next") - Weekly workflow checklist (who does what, when) - Reusable insight library (common patterns + pre-written explanations) Inputs: - Client type: - Platforms: - KPIs promised: - Reporting frequency: - Biggest reporting bottleneck:

How It Works

This recipe standardizes and automates the parts of reporting that shouldn't be reinvented weekly.

Triggers

  • Reporting feels too manual
  • Multiple clients/platforms cause copy-paste errors and delays
  • You need consistent "what happened / why / next" storytelling

Inputs

  • Platforms per client (ads, analytics, email, SEO)
  • KPI expectations and definitions
  • Client-specific targets and constraints

Outputs

  • Reporting SOP (week/month)
  • Dashboard spec (pages, filters, performance constraints)
  • Commentary template + reusable insight library

Actions / Steps

  1. Define a KPI dictionary (one definition per metric).
  2. Choose a minimal dashboard layout (avoid overload).
  3. Build an insight workflow: anomalies → hypotheses → actions.
  4. Create a "client-ready narrative" that avoids jargon and explains uncertainty.

Parameters

  • Reporting frequency
  • KPI set per client tier
  • Time budget per report
Tags:#reporting#agency#automation#analytics#process